Jan 4

Create True User Value

You have heard it a thousand times and think you know what it means, but do you really? Throughout this modern age of technology, advancement, and the highly interactive internet, we have come to a crossroads where the definition of creating value has become increasingly complex. Numerous articles and publications have been written asking if current technology in new devices actually make our lives easier or provide value to the end user. In my opinion, the answer is; if the user and greater masses truly believe certain devices or tools provide them with an increase in value and utility, it holds true that they do. This argument sequence c...

 
Oct 21

Technological Grandparents of Tomorrow?

It is pretty clear that unless you have grown up with technology, computers, and the latest in hand held devices, you are most likely behind in the tech savvy arena. The baby boomers and even generation X find themselves with a much steeper learning curve than that of the current generation growing up immersed in technology. When the current generation looks at their parents and grandparents, and can’t help but wonder why they still don’t know what an inbox is or why they don’t just go shopping online for those hard to find antiques. For the current generation, it’s that same feeling you get being stuck in line at the grocery store...

 
Oct 13

Economic Collapse and the Online Economy

Well, as everyone is well aware the economic collapse we are experiencing is becoming increasingly serious and the end seems to be slipping further away by the day. With $20 Trillion dollars lost in the US stock market over the last 12 months we have seen a tremendous loss across all of the equity markets and it doesn’t seem to be bouncing back any time soon. Volatility is at an all time high and at some point you have to ask, how will this affect online commerce, communities, and industry? The internet industry has been seemingly detached from the brick and mortar industry we can see taking tremendous losses and decreases in revenue, bu...

 
Oct 1

Smart Browsers, Beyond Google Chrome

With the launch of Google Chrome internet connoisseurs have been given a glimpse into the future of cloud computing and the internet. My last article on this subject, Super Targeting, Online Demographics, stirred so...

 
Sep 29

The Future of SEO, Is there one?

Search Engine Optimization has seen its share of growing pains and that is not about to stop anytime soon. Long gone are the days of keyword stuffing, cloaking, and doorway pages. There are still some websites employing these techniques, and a few may still have some temporary success, but that door is coming to a close quickly. ...

 
Sep 27

Super Targeting, Online Demographics

Online internal demographics is a relatively untouched market and has not been widely discussed in any form I am aware of. The idea of internal website demographics circles around the knowledge of who is looking at and clicking on various pages, ads, and forms within your website.  Although this will not prove highly valuable for the smaller websites or those with limited traffic, it will provide valuable insight to those who run a high traffic site or those interested at better directing their users and creating a more customized user experience. Shaping these experiences proves to be successful within websites that require a login or th...

 
Sep 23

The Future of the Internet, Web 3.0

For those of you who are not familiar with Software as a Service (SaaS), it is more or less the ability to run complex programs and software through an internet browser without having to install any software or applications to your personal desktop. All of the application’s software is hosted on centralized server...

 
Sep 17

Know and Understand Your Web Users

Knowing who uses your site, the technological capabilities of the average user, and the social and mental state of your visitors, combined with the motivation behind their visit can play an enormous role when designing a web layout and structure. Before you can achieve a deeper understanding of your specific users, you must und...

 
Sep 12

Creating Online Communities and Networks

Creating a thriving interactive online community involves many design and programming features effectively organized to promote interaction, trust, and unification. The creation of an online community takes time and continuous efforts on multiple fronts. Social Networks are a type of complex community type that has seemed to spring up and, in some ways, overly saturate the internet over the la...

 
Sep 12

The Psychology of Color in Web Design

The initial stages of the design process involve a plethora of ideas, motifs, layouts, and overall project blueprints that will decide the look and feel of the site to come. When organizing the ideas and requests of the websites owner (in some cases that may be you), it is important to fully understand the theme which they wish to portray to the end user. One of the more important aspects of...